THE CAPABILITY-BASED VIEW OF R&D AND MANUFACTURING INTERFACE IN DYNAMIC ENVIRONMENTS

Tomoe Daniela Hamanaka Gusberti, Carla Simone Ruppenthal Neumann

Resumo


Actual technological development does not occur solely when new technological products become available. It just effectively occurs by the application of value-adding processes. These processes can only occur after manufacturing processes become viable. Therefore, companies must remain agile during product development, manufacturing, and supply and value-adding processes. The needs of the extended company must be considered. This paper presents a theoretical discussion of the utilization of CBV literature as the basis for the configuration of the extended company. The qualitative, multidisciplinary, and theoretical research conducted for this paper was based on the inductive method. Manufacturing Management, Research and Development, Business Model, and Capability-Based View knowledge domains were evaluated to discover their potential contributions to design approach elements. The Capability-Based View is proposed as an approach that can be employed in the planning process for new enterprises. It can also be included in performance measurement processes. This approach enables monitoring and decision making during the evolution of Business Models by the use of organizational capabilities as the change-tolerant, performance measurement monitoring unit. This work contributes to the current literature by presenting an analysis of several knowledge domains based on the design approach. It also provides a discussion of methods of unification and suggests further research that should be conducted to enable the design of an adequate Business Model for dynamic environments.

Palavras-chave


Capability Based View, Business Model, Manufacturing Management, R&D, New Product Development

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Direitos autorais 2017 Tomoe Daniela Hamanaka Gusberti, Carla Simone Ruppenthal Neumann

Revista Mundi Engenharia, Tecnologia e Gestão ISSN 2525-4782

Qualis: B4 - Interdisciplinar, B5 - Geografia, B5 - Administração Pública e de Empresas, Ciências Contábeis e Turismo, B5 - Comunicação e Informação, B5 - Engenharias III